Ideas, Insights & Inspiration
How-to: A Lead Generation Comprehensive Guide for a Startup
Did you know that 89% of marketers are sure that email marketing is the best lead generation method? This is why in this lead generation comprehensive guide for a startup, I’ll be speaking about growing your email leads’ base.
The logo design and its impact on brand consumption
Whether you own a large established brand or just getting started with branding, having the right strategy is essential. Many brands are quite active initially and then seem to disappear. In such cases, it is not the fault of the customer. Such brand failures are caused by using the wrong brand promotional strategies.
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8 Steps to Write an Effective Meta Description for SEO
When you're running any type of website, you want to make sure it reaches as many people as possible. Whether it's your company's website or your blog, you need it to be optimized to ensure people know about it.
Are You Embarrassed By Your Website? Avoid These Ten Mistakes
Your website is more than just the place where you sell your products or connect with your customers. Your website is the flagship for your brand, your brand’s place to call home.
Why a custom website makes better business sense
Every business has a unique brand. Elements like your company logo, name, fonts, and other remarkable design styles play an imperative role in making a stunning first impression among your prospective clients and the target audience. The more high quality images, content, and other designs you display throughout your website, the more the audience becomes intrigued.
Link Building: How To Master Link Building for SEO & Crush The SERPs
Link Building: The heart and soul of off-page SEO. Really wish I could have gotten that to rhyme. Link building is one of the top 3, if not the top, Google ranking factor that you need to master, systemize, and deploy consistently if you want your website to dominate search engines.
Managing your Online Reputation Amid COVID-19: 7 Pro Tips
As the world struggles to manage the COVID-19 pandemic, those who want to keep their businesses afloat must proactively manage their online reputation. An online consumer survey shows that 97% of consumers perform an online search when looking for a business.
7 Cardinal Rules on How to Create SEO Friendly Content
When it comes to digital and content marketing, learning about SEO is crucial. To advertise your brand and rank higher on Google, you need to know how SEO works. It’ll make it easier for you to claim your spot on the market. It will also help you stand out from your competitors and improve your business.
9 Content Writing Tricks to Win SERPs in 2020
2020 is here, and most of the SEO specialists have finally come to terms with the fact that search engines are getting smarter every day. Behavioural factors and search intent call the shots, but SEO processes go far beyond building links with product-defining or promotional keywords.
Cloudfusion Provides Top-Notch Web Development
Founded over 10 years ago, Cloudfusion has remained focused on providing specialised support for our clients. We specialise web development using the latest emerging technologies. We also offer our clients branding, digital strategy and SEO help as well.
Why You NEED An Active Blog
The difference between a successful company and their less effective competitors usually comes down to marketing. Companies that can acquire new opportunities in a scaleable, affordable way, thrive. Those that can’t attract enough opportunities, eventually disappear.
5 Rules for Choosing a Business Name and Logo Design
Are you trying to come up with a business name and logo design for your company? We can assure you that you need to adhere to the same rules.
Instagram Hashtags: How to reach your business audience?
Instagram is a social media platform which has helped thousands of businesses build an online following and grow their sales without having to reach too deep into their pockets. Thanks to the many features the app offers to its users, attracting an online audience can be much simpler than you might think.
9 Simple Link Building Strategies to Replicate
Today I’m going to show you some simple yet effective link building strategies to boost your e-commerce site’s Google rankings and increase your traffic. Link building has proven to be an important ranking factor that directly affects a website’s revenue.
Getting the best talent behind your band
Does your business have a content team - and have you touched base with them today? If you answered “no” to either question, it’s time to take some action. Trust me, your brand will thank you later. A winning content team can take your business from unknown to totally buzzing, with first-page search engine rankings, tons of social media engagement, and an email mailing list that’s bursting at the seams.
Cloudfusion: World Class Web Design, right here in Gauteng
The 21st century economy is taking place online - but is your brand ready? At Cloudfusion, we’re passionate about digital and we aim to be one of the most innovative web design agencies in Gauteng.
Award-Winning Web Development and SEO Services
A few of our customers were kind enough to leave us some reviews on Clutch, a B2B rating as well as a review from a firm in D.C. that connect businesses. Our excellent customer reviews and dedication has led to us being listed as one of the leading SEO agencies in South Africa!
Why Branding is essential for your business
I’d like you to think of your favourite brand right now.Notice how your head is full of images, memories and feelings now, even though you just thought about a single company’s product? From the first time you bought an Apple iPhone or stepped into a pair of Nikes, to your favourite brand of ice cream as a kid, the brands you love have become an integral part of your life.
8 Effective Email Copywriting Tips
There are so many ways to reach out to your customers that it may come as a surprise that emails are still one of the most effective. In fact, B2B email marketing comes in third. The two techniques ahead of it are word of mouth recommendations from colleagues and thought leader insights. On the B2C side, 80% of retail employees credit email marketing for most of their customer retention.
Footers 101: Leave a lasting good impression
Footers can be found at the bottom of almost every web page, and often take many forms, depending on the type of content on a website. Regardless of the form they take, their presence is critical (and highly underrated).
Six Ways To Build Your Email List From Scratch
Starting an email list is no easy feat. There are plenty of resources online that cater to growing your email lists, but not nearly as many that cater to new businesses that have nothing to start with. If you’re just getting your feet on the ground with a website launch, keep in mind that every email list––even the most successful––started with zero.
Why its Important to get a Professional
Many people assume that working with professionals is too expensive, so they choose the cheaper option instead. Yes, professionals are costlier. But if you think professionals are highly-priced just wait until you hire an amateur!
Characteristics of a Successful Web Developer
To turn excellent designs into fully functional software, you need web developers. Web developers, also known as web programmers, make websites perform ‘magical things’. If you think web development is all about coding, think again!
Why you need Professional Expertise
The Internet is a non-negotiable if you have a business and want it to be successful. Your website is the reflection and the first impression of your business. It has to be flawless, user-friendly and customised to match the spirit of your company and meet the needs and demands of your customers.
Finding the Right Web Design Agency
Web design encompasses numerous skills and disciplines within the production and upkeep of websites. In regards to your own visual design, hiring qualified website designers can be extremely beneficial. Web designers utilize many and different tools depending on what portion of the production process they may be involved in. Together with creating beautiful website designs, your web designer will undoubtedly be experienced within the strategies to enhance your site's user experience.
The Best Web Hosting in Johannesburg
Of course, you require social media traction and content and a long-term plan to get people interested, but avoid getting high-quality hosting and everything could go “poof” one day. You could literally wake up to an email saying, “We’re sorry. Your website is down.”
Search Engine Optimisation and Social Media Management
Businesses and organizations make their way to the top with their marketing tactics and the never-ending buzz about them, we know this because we see it happening via social media or simply just by googling them.
When You Are Down And Out How Do You Get Up And Go Forward
For some reason nothing seems to be operating, from your staff to customers, suppliers, politicians, and even global warming. It all becomes overwhelming and unbearable to handle.
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