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Dukes Gold and Diamond Exchange homepage with jewellery photography and a route to request an appointment
SELECTED WORK / WEBSITE EXPERIENCEDukes GDEScroll into the project
THE ACTUAL WEBSITE · EXPLORE BELOW
SELECTED WORK / Dukes GDE

Gold and diamonds.
A clear first step.

A logo and website for Dukes Gold and Diamond Exchange. Jewellery photography introduces the offer; process information and appointment routes help visitors understand how to start a conversation.

Launch project (opens in a new tab)Explore the experience ↓
02 / THE BRIEF

Identity and website.
Built for enquiries.

Project period
2020 · identity and websiteA new logo and an enquiry-focused website for Dukes Gold and Diamond Exchange.

Logo design · Website design · Enquiry routes / 2020

WHAT THE CLIENT WANTED

The owner-run gold and diamond exchange business needed a new logo and a website designed to collect enquiries.

HOW WE HELPED

We created the identity and company website, connecting a strong introduction with process information, appointment requests and contact details.

01 / PROCESS & APPOINTMENTS

Explain the next step.

The process page introduces the first discussion and appraisal journey. It helps visitors prepare; the valuation service is provided by Dukes GDE.

Dukes GDE / WEBSITE
Dukes GDE website explaining the first step of its gold and diamond appraisal process
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BEHIND THE EXPERIENCE

From enquiry
to appointment.

The website helps visitors understand the service before contacting the business.

01 / OfferUnderstandHomepage

See what the business does.

The opening introduces the exchange service with jewellery imagery and a clear message.

02 / InformationPrepareProcess page

Know how the process starts.

The website explains the business’s three-step process and the initial discussion.

03 / EnquiryContactAppointment & phone

Reach the team.

Appointment and contact routes give the visitor a practical next step.

Cloudfusion built the identity and website; appraisal, valuation and transactions are services provided by Dukes GDE.

05 / DELIVERY

The identity.
The enquiry journey.

Logo design

A new identity for the owner-run business.

Business website

An online introduction supported by photography and process information.

Enquiry routes

Appointment and contact options connect visitors with the business.

TECH STACK & CONNECTIONS
Website platform
Cloudfusion CMSEditable website content for the business introduction, process and enquiry routes.
WHAT THE WORK MADE POSSIBLE

An introduction.
An appointment route.

Dukes GDE gained an identity and website that bring its offer, process and contact options together. Visitors can prepare for an enquiry and find a way to arrange an appointment.

A consistent first impression

The logo and website establish a recognisable presentation of the business.

A clearer route to an appointment

Process information and contact choices support the visitor’s first conversation with the team.

IN THE CLIENT’S WORDSGoogle review5 out of 5Selected excerpt

set up a fantastic website but more importantly they have fantastic support …

George IvanisevicDukes GDEWebsite and continuing support
Read the Google review (opens in a new tab)
THE WIDER PICTURE

Work. Ideas.
Useful connections.

RELATED READING / FROM THE ARCHIVE
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