01 / ORIGINAL BRAND GUIDELINES / 2022
A distinct mark. A practical system.
The primary lockup from the original identity. The wider guidelines define logo variants, clear space, typography and consistent applications.
SELECTED WORK / KattlanOne clear identity.
One clear identity.
Across every touchpoint.
Brand development for Kattlan, followed by its original website and supporting sales materials. The relationship spans the 2022 identity, 2023 website and contact materials, and 2024 flyer and catalogue design. The website shown is our archived original work.
Explore the experience ↓02 / THE BRIEFSpecialist expertise.
Specialist expertise.
A consistent identity.
- Project period
- 2022–2024 · featured workIdentity in 2022, the original website in 2023, and flyer and catalogue work in 2024.
Brand identity · Brand guidelines · Original website · Copywriting · Company flyer · Catalogue design · Email signatures · Contact pages
WHAT THE CLIENT WANTED
Kattlan needed a distinct identity and a clear presentation of its tactical equipment business, with supporting material for company and product introductions.
HOW WE HELPED
We developed the logo and brand guidelines, then applied the identity to the original website and written content. The same system carried through contact materials, an A4 company flyer and an editable catalogue.
02 / COMPANY FLYER / 2024
A concise company introduction.
The A4 flyer brings the company story, key services and contact route together. This is the original design artwork, with the client’s content and imagery.
03 / CATALOGUE DESIGN / 2024
The identity continues into the catalogue.
The cover establishes a restrained presentation for the company and product pages. The catalogue was supplied as a PDF and an editable presentation.
BEHIND THE EXPERIENCEMeet the brand.
Meet the brand.
Explore the business.
A single identity connects the original digital presence with the materials used in business conversations.
Define the visual language.
A mark, logo variants and usage guidance establish the brand foundation.
Present the business.
The archived website introduces the company, its capabilities and contact options.
Equip the conversation.
Sales materials and branded contact details carry the same identity into everyday use.
05 / DELIVERYIdentity, website
Identity, website
and sales materials.
Brand guidelines
Logo development, typography and usage guidance, delivered in 2022.
Original website
Website design and copy, followed by contact landing pages and email signatures in 2023.
Company collateral
A4 flyer and catalogue design in 2024, including an editable presentation version.
TECH STACK & CONNECTIONS
- Archived website
- WebflowThe original company and product website, preserved in the project archive.
WHAT THE WORK MADE POSSIBLEOne identity.
One identity.
More ways to present it.
Kattlan gained a connected set of brand and sales material over successive projects. The identity, original website and printed collateral gave the business consistent ways to introduce its offer.
Build from a shared visual foundation
Brand guidelines established the colours, typography and identity that carry across the delivered material.
Equip the next conversation
Website copy, a company flyer, catalogue and email signatures support different moments in the business’s customer communication.
THE WIDER PICTUREWork. Ideas.
Work. Ideas.
Useful connections.
RELATED READING / FROM THE ARCHIVE
Bring your brand
together.
Talk about your brand ↗View all projects ↗Divo Entertainment
