01 / THE REVIEW
A clear picture of the customer journey.
Original cover and contents pages from the website review. The delivered material included a 75-page website report and a 49-page mobile review, supported by interactive prototypes.
SELECTED WORK / WEBSITE + APP UX/UISter-KinekorScroll into the project
Original 2023 review material · Design and prototype engagement · EXPLORE BELOWSELECTED WORK / Ster-KinekorCinema booking.
Cinema booking.
A clearer direction.
We reviewed Ster-Kinekor’s website and mobile app journeys, then developed recommendations and interactive prototypes for a clearer booking experience. This case showcases the completed 2023 review and prototype work.
Explore the experience ↓02 / THE BRIEFFrom choosing a film
From choosing a film
to choosing a seat.
- Project period
- 2023 · UX/UI engagementCompleted website and app reviews, recommendations and interactive prototypes.
Website UX/UI audit · Mobile app review · Journey analysis · Homepage prototype · App prototype
WHAT THE CLIENT WANTED
Ster-Kinekor wanted a detailed view of the customer experience across its website and mobile app, including film discovery, cinema selection, account access and ticket booking.
HOW WE HELPED
We examined the journeys, documented recommendations and presented interactive website and app prototypes. The engagement gave the team a tangible direction to review before committing to a wider rebuild.
BEHIND THE EXPERIENCEReview the journey.
Review the journey.
Prototype the direction.
The work connected an assessment of the existing journeys with a proposed direction the team could explore.
Follow the customer journey.
Examine discovery, navigation, booking, account management and supporting information across the two channels.
Turn observations into practical recommendations.
Document opportunities in layout, navigation, accessibility and performance for the team to consider.
Give the direction a tangible form.
A homepage prototype and a mobile app prototype let the team explore the proposed experience.
Bring the evidence and the design together.
Reports, prototypes and a supporting presentation were shared for review and future planning.
UX/UI engagement delivered in 2023. Prototype work is distinct from production development.
05 / DELIVERYUX evidence.
UX evidence.
Interactive prototypes.
Website and mobile reviews
Separate UX/UI reports examined the existing customer journeys and documented recommendations.
Interactive prototypes
Homepage and mobile app prototypes illustrated a proposed design direction in Figma.
Supporting presentation
The findings and proposed approach were brought together for stakeholder review.
Completed design engagement
The UX/UI engagement was completed in 2023. Production development was proposed separately and did not proceed as part of this project.
DESIGN TOOLS & HANDOVER
- Design
- FigmaWebsite and mobile app prototypes
- Review
- UX/UI documentation75-page website report · 49-page mobile review
- Handover
- Reports & presentationRecommendations and proposed direction
WHAT THE WORK MADE POSSIBLEExplore the direction.
Explore the direction.
Inform the decision.
Ster-Kinekor received a detailed assessment and a tangible design direction to explore before investing in a rebuild. The value of this engagement was in the evidence, recommendations and prototypes delivered for review.
Understand the customer journey
Separate website and mobile app reports brought discovery, navigation and booking observations together for the team.
Explore the direction before building
Interactive Figma prototypes made the proposed homepage and app experience available for stakeholder review. Production development did not proceed within this engagement.
DELIVERED IN NUMBERS
- Pages of website review
- 75Customer journeys, findings and recommendations.
- Pages of mobile review
- 49A separate assessment of the app experience.
THE WIDER PICTUREWork. Ideas.
Work. Ideas.
Useful connections.
Plan your next
digital step.
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