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Original APCG website presentation introducing its African politics scholarly community
SELECTED WORK / COMMUNITY WEBSITE + BRANDAfrican Politics Conference GroupScroll into the project
Original 2022 website presentation · EXPLORE BELOW
SELECTED WORK / African Politics Conference Group

A global scholarly community.
A shared place online.

APCG brings together scholars studying politics in Africa. We developed its identity and online presence to give that community a central hub for communication and collaboration.

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02 / THE BRIEF

Bring the community together.
Make the organisation easy to find.

Original project record
Published April 2022Brand identity · Community website · Member-entry experience

Brand identity · Community website · Member-entry experience / 2022

WHAT THE CLIENT WANTED

Scholars around the world needed a central online hub for the African Politics Conference Group’s communications and collaboration.

HOW WE HELPED

We developed the identity alongside the online presence. The public website introduces the organisation, while the original member-entry screen gives the site a distinct route for its membership.

01 / MEMBER ENTRY

A separate route for members.

The member-login screen from the original project separates the membership entry point from the public introduction. The archive documents the communication hub; this view shows the actual entry screen, without exposing member information.

African Politics Conference Group / 2022
APCG member-login screen from the original 2022 website presentation
SCROLL TO REVEAL 01 / 01
BEHIND THE EXPERIENCE

Introduce the organisation.
Support its community.

The identity and website give public visitors and members a connected starting point.

01 / RecognitionIdentityOrganisation’s mark

Establish a consistent introduction.

The identity sits alongside the organisation’s name and purpose.

02 / DiscoveryPublicCommunity website

Explain who the group brings together.

The website introduces the scholarly community and its research focus.

03 / ParticipationMembersMember entry

Give membership a clear route.

The original website includes a dedicated member-login entry screen.

Original identity and website engagement published April 2022.

05 / DELIVERY

An identity and a hub.
For a shared purpose.

Brand identity

An organisational identity developed with the online presence.

Communication website

A central online hub for the group’s public presence and community.

Member entry

A distinct member-login screen within the original website experience.

DELIVERED EXPERIENCE
Organisation
Brand identityIdentity development for the original engagement.
Website
Public & member entryPublic introduction alongside a dedicated member-login screen.
WHAT THE WORK MADE POSSIBLE

A community with a purpose.
A home for its communication.

APCG gained a coordinated identity and online presence for a scholarly community that spans countries and institutions. The work brings the organisation’s introduction and member entry into one connected experience.

Give the organisation a recognisable presence

The identity and public website introduce the group and its African politics research focus together.

Make membership part of the journey

A dedicated member-entry screen gives members a clear starting point within the original website.

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